26
Jul

post-boxI’m sitting in my car sending an E-Mail to a potential client in France. Just as I press the ‘send’ button on my iphone, I see something, a big red post box. The sight makes me smile. I can’t remember the last time I used one. As I pass by it, I can’t help but wonder what it was like before, before E-Mail, Internet or modern transport.

Imagine the merchants of days gone by. The delivery of cargo, back then, was an enterprise in itself. The merchant would hire two or three caravans. One would hold the cargo, the other would be for the guards, and the third would carry the provisions required by the entire party. They would battle the elements on the way to their destination. Halfway there, they would be attacked by bandits. They would choose between fight and flight. Depending on the outcome of the skirmish, either a tired and smaller party would arrive to finish the delivery or the cargo would be lost forever.

Today all you need to do is call FedEx. Technology has come so far. There are so many wonders, science has provided. It is thanks, to this technological progress, that we live in a truly global economy. There are so many tools available to the modern business man, yet there are so many who will still insist on using papyrus rolls to send a message. Okay, so maybe that’s an exaggeration, but it is a fact that a large number of businessmen/women are still blithely unaware of the advancements in technology.

It is very important that entrepreneurs take the time to research the technologies that are relevant to their business activity. There is so much that technology can do that it is important to make sure we are putting it to the best use.

Category : Outsourcing